DAKAR, Sénégal, April 2, 2014/African Press Organization (APO)/ — APO (African Press Organization) (http://www.apo-opa.com), the sole press release newswire in Africa and a global leader in media relations relating to Africa, today announced that it has been selected by the West African Development Bank (BOAD) to be the bank’s exclusive supplier of press release wire distribution and monitoring services in Africa.
The West African Development Bank (BOAD) is the development financing institution of the West African Economic Monetary Union (WEAMU) and operates in eight West African member states: Benin, Burkina Faso, Ivory Coast, Niger, Senegal, Togo, Mali and Guinea-Bissau.
APO logo: http://www.photos.apo-opa.com/plog-content/images/apo/logos/apo-african-press-organization-small.png
Photo : http://www.photos.apo-opa.com/index.php?level=picture&id=782 (Nicolas Pompigne-Mognard, Founder and CEO of APO (African Press Organization)
BOAD’s press releases will be distributed via Africa Wire®, the newswire service for press release distribution and monitoring in Africa. This reaches over 50,000 media outlets, bloggers and social networks, and redistributes content to more than 50 African websites, as well as to Bloomberg Terminal, Thomson Reuters, Lexis Nexis, Dow Jones Factiva and others.
Used by some of the world’s largest companies, communications agencies, institutions and organisations, Africa Wire® guarantees the most extensive outreach in Africa and acts as a channel that allows APO’s clients to target audiences in all parts of the continent and also the world.
“We are very proud to be working with such an important institution as the West African Development Bank. This further confirms that we are providing an increasingly necessary service on the continent. In addition, the recognition of the quality and impact of the media relations services offered by APO encourages us to develop them even further”, comments Nicolas Pompigne-Mognard, APO Founder and CEO.
More information about Africa Wire®, the service for newswire press release distribution in Africa, is available at http://www.apo-opa.com/services.php
Contact:
Aïssatou Diallo
bdm@apo-opa.org
+41 22 534 96 97
About APO
The African Press Organization (APO) (http://www.apo-opa.com) is the sole press release newswire in Africa and is a global leader in media relations relating to Africa.
With offices in Senegal, Switzerland, India, and Seychelles, APO owns a media database of over 50,000 contacts and is the main online community for Africa-related news.
It offers a complete range of services, including press release distribution and monitoring, online press conferences, interactive webcasts, media interactions, strategic advice, public diplomacy, government relations and events promotion. To find out more, please visit http://www.apo-opa.com.
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